Why Do I Need SEO?
According to InternetLiveStats.com Google processes over 40,000 search queries every second on average translating to over 3.5 billion searches per day and 1.2 trillion searches per year worldwide.
Search Engine Journal reports 51 percent of all website traffic comes from organic search, 10 percent from paid search, 5 percent for social, and 34 percent from all other sources.
Most web shoppers will not look any further than the first two results pages. Well-implemented SEO will improve your position in the Search Engine Result Pages (SERP). Paradyne Technologies employs enterprise tools for use in SEO, Social Media Analytics and competitive analysis.
Does Your Web Site Contain Errors?
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Toxic backlinks are the unwanted links that can weaken your site's SEO. An overall weaker SEO can result in fewer organic visits. Fewer visits leads to fewer leads which impacts sales.
Toxic backlinks can occur organically or from black hat backlinking techniques. If your website is found to have a large number of toxic links, then your SEO company maybe the responsible party.
Steps can be taken to course correct your web site's reputation. Some steps include contacting the site owners or disavowing the toxic links with the various search engines.
Black Hat vs. White Hat SEO
Black hat SEO techniques violate the guidelines set by search engines by manipulating results to gain higher rankings. The use of Black Hat techniques can provide near-instant gratification but will eventually lead to ranking penalties, toxic backlinks or getting the web pages completely removed from Search Engine Ranking Pages (SERP).
White Hat SEO strategies will place more focus on a human audience rather than search engines. An ethical or white approach will naturally lead to quality content and a better experience for site visitors. White Hats will improve a site position through organic growth, keyword analysis, keyword research, and backlinking. Business owners choosing to adopt white hat techniques should anticipate a long-term investment on their website.
Results Driven SEO.
What good is a strikingly impressive website if no one can find it? A well-designed website is not enough to achieve top ranking search results.
Paradyne Technologies LLC™ will help boost the visibility of your business in the search engine results pages (SERPS). We utilize multiple industry standard SEO tools to keep current with the latest changes made by Google, Bing, Yahoo, and others.
Contact us today and find out if your business could benefit from our marketing services including SEO, PPC (Pay Per Click), and other social media advertising.